Originally posted by the Bear:
please explain..
seriously...
do you "refer someone" to the product or do you make that person you have to make the "referred person" commit to buying a pile of the product?
does the "referred person" have to pay a "membership fee" ?
One would normally "refer" the potential customer to try out "xyz" product.
Some companies have sample-sized products for trial, some companies requires product to be bought because no sample sizes are available, some companies have free products for trails at their office.
For those who are professional, there is no tactic of "making" the customer "commit to buying a pile".
The customer either says Yes or No after reviewing the whole package presented to him/her.
Most customers are intelligent enough these days to think logically, so hard-sales (where you try to dictate people's decisions) are methods from ancient history.
The customer should see the reason (whatever it might be) that he/she wants to use the products, before committing to any small or large purchases.
If there is still buyer's remorse after signing on the dotted line, no worries, laws are in place for product refunds to be given in full.
Now... with the words "pile" and "membership" being brought up... Mr/Ms Bear is clearly leading us to the age-old discussion of "it's just another MLM".
MLM (well... not all of them, but it's good to know there exists some) in this modern day:
1)
Has products that cost less than retail shops (
yet able to transfer revenue margins back to product promoters / distributors).
Companies with high-retail-cost products usually do not have competing equivalent-ingredient products in the
retail market.
--> Know what you're looking for: either lower-cost product (also see "membership" pointer below), or unique product.
2)
Confident private-retailers / individuals buy up a large initial stock of products for the product-promotion business that they are intending to conduct.
Companies thus naturally reward them
better than "normal" consumers / distributors who purchase a small initial stock.
(Makes normal business sense to provide this perk.)
However, human greed manifests itself here where individuals who didn't intend to do large-scale promoting buy up too large a stock than they need just to gain the attractive rewards the companies give.
--> Buy what you think you need after doing your personal due diligence.
But don't go around exclaiming "oh i got cheated of a large investment in this so-called business" when it only shows one's initial unwise business decision. Better off keeping quiet.
(e.g.) You open a new McDonald's / Subway franchise in your area, throw in gigantic investment in franchisee fees (also like a "membership" of sorts), rental, overheads, etc to set it up, but due to unforeseen circumstances cannot continue business... are you going to go around proclaiming McD / Subway scammed you??
From the way people react to failure in true-product-mlm, yes you should proclaim McD scammed you of your money.
3)
finally "membership".
(locals are really sticky with this concept... simply because we feel we aren't paid enough at our jobs -- more often than not this is true with your own boss who even "bargains" with you about your request for a pay raise.)
if a laundromat offers "membership" for discounted prices,
if a spa offers "membership" for member prices,
if a social club offers "membership" for members to enjoy facility/service priviledges,
etc.
etc.
are we to argue that?
now mlm companies... basically place a "membership" requirement of sorts because if you aren't a member, you need to buy at the higher "retail" product pricing.
(if you really like the product, what is up with being a member.
usually the membership fee is
far less than the savings obtained.)
have issues with being a member? then the company has only to be fair to its product-promoter-member (aka distributor) to provide some sort of retail margin for retail sales (e.g. selling to you, a retail customer who refuses to pay membership fees).
also, some companies have a membership fee to cover for some of its unique admin features.
(some have personalised online shopping/retail carts (it
is a business you're starting y'know), personalised websites, online accounting, online ordering, special delivery services, etcetc).
its true some say: "you can give me free wat". sure, a company might provide such services for free, what you're paying for there is a service.
if you're not happy for paying a service (& its not surprising as Sg does not have a tipping culture to reward people who provide good service), find a company that can provide everything f.o.c.
remember, a lot of the times when you pay peanuts you get monkeys.
-->"Membership" -- do you want to pay high-er retail prices for products you think you might want to use... or do you want to pay lower "wholesale" prices?
And, do you want to have access to member facilities?